Two brand activations for Newcastle-based music and culture agency Nrthrn Baby, in partnership with Red Bull. Event coverage across both locations - photo and short-form video, delivered with full creative freedom.

• Photo coverage across both activations - artists, crowd, and brand atmosphere

• Northumbria University: short-form reel capturing the full activation

• HMV Newcastle: an interview-style reel following artists through the store, selecting favourite records and tracks

• Published by Nrthrn Baby in collaboration with HMV Newcastle